COMPETITIVE COMPARISON

MAZDA MX-30 EV VS.
2022 CHEVROLET BOLT EUV LT

ADDRESSING CHEVY BOLT EUV ADVANTAGES

In comparison to the Mazda MX-30 EV, the Chevy Bolt EUV has several advantages that may appeal to customers.

MAZDA SMART CARDS

MX-30 EV VS. CHEVY BOLT EUV

UPGRADED INTERIOR

WHAT TO EXPLAIN: MX-30 EV's warm and inviting interior incorporates sustainable materials while providing high-quality craftsmanship. Technology is integrated seamlessly and designed to be intuitive and human-centric.

WHAT TO ASK: How much time do you spend in your vehicle?

WHAT TO DEMONSTRATE: Invite the customer to sit in the driver's seat and demonstrate how intuitive it is to operate the controls. Ask the customer to touch and feel the natural materials throughout the cabin and explain how recycled materials are used to help support sustainability.

REAR-SEAT SPACE

WHAT TO EXPLAIN: MX-30 EV's freestyle doors help achieve a feeling of openness and freedom. They open wide to enable easy access to the rear seats for passengers and cargo. The rear seats themselves feature the same high-quality craftsmanship and materials as the front.

WHAT TO ASK: How often will you be transporting rear-seat passengers?

WHAT TO DEMONSTRATE: Demonstrate how wide MX-30 EV's freestyle doors open to allow easy access to the rear seats. Invite the customer to sit in the backseat to experience the careful attention to detail and craftsmanship.

IN SUMMARY: CONNECTING THE DOTS

MOTION — The Bolt EUV may offer a longer electric range than MX-30 EV, but Mazda designed the MX-30 EV to maintain the great driving dynamics that characterize all Mazda vehicles.
EMOTION — The Bolt EUV does feature some nice interior updates and improved materials, but it does not reach the same level of emotional depth, craftsmanship and warmth created by MX-30 EV's natural materials and distinctive design.
VALUE — By tweaking the design and size of the original Bolt EV, Chevy offers another practical EV for customers. But, for those seeking more than just a slightly larger commuter EV, MX-30 EV delivers more premium amenities and features as standard — and in a more inspiring package.

QUESTIONS?
Contact us at focalpointfeedback@mazdausa.com

QUESTIONS? Contact us at focalpointfeedback@mazdausa.com